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Blink is also my favorite.


Resume templates: http://www.resumetemplate.org/

Anna @ Resume Templates

The video lecture on the same topic is very interesting and liked it very much..

haig

Just found a video lecture by him on the same topic @ googleVideo if anyone is interested.

http://video.google.com/videoplay?docid=8287470526814162856&q=Chip+Heath

Scott Underwood

Some time ago I heard Chip Heath speak and got to read a few early chapters of "What Sticks." Like the stories they describe, their description of the mechanics behind the messages we remember is itself a "sticky story" that I'm still repeating almost two years later.

Of course I immediately ordered the book just now! Thanks for the pointer.

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